The North Shore Beach Club became a playground for young Philly moguls last night while local brand, Duke & Winston, launched their new beach tee line at their special event, #WearTheBeach. The cabana in the center of the club under which the tees were being sold was hard to slip into all night.
Fortunately, we snapped some photos of the men’s and women’s tees and tanks which rep every East coast beach from Sea Isle to Martha’s Vineyard. The only thing missing from the party was Duke himself, the dog who inspired owner Seun Olubodun’s brand name. But although no dogs were allowed in the pool, a dog-shaped Duke & Winston logo floated in the water as Philly’s fashion-forward swam until midnight. If you missed it, check out the photos below.
By Marissa Oswald