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611 Pops Up in Rittenhouse

PopUpFlierJust in time for the final leg of the holiday shopping season, Philly’s fashion-forward dance/music-inspired clothing and accessories brand, 611 Lifestyle has just revamped and set up shop inside a vacant garage, smack dab in the middle of Rittenhouse Square (behind Parc Restaurant at 225 S. 18th St.)

Open daily from 12-6 p.m. now through Sunday, the store will be carrying a large selection of men’s t-shirts, record/laptop bags and jackets from 611’s “DJ Life” line as well as the more design-oriented items from their “Luxe Life” line including, handmade leather luggage, dress shirts, flannels, scarves, hats and even their new limited-edition, hand-dyed long sleeve jerseys (see below).

And yes ladies, they have items for you too. Just not quite as much.

Some useful background on the brand: It was founded by local DJ and owner of the now-defunct South Street staple 611 Records, Nigel Richards. All of the pieces within 611 Lifestyle’s ready-to-wear “DJ Life” collection are actually inspired by the shop’s original designs, such as their “I Love the DJ” catchphrase tee.

If you’re dying to know what 611 has up its sleeve for spring, it just so happens that the holiday pop-up will be offering shoppers a sneak peak.


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Dec 21 2:28 AM


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