Thursday is the new Wednesday.

So it’s a tardy launch! As long as it’s not re-tardy, we’re cool with it.

Sometimes, in this mixed-up crazy online world, there’re thoughts that keep running smack into the side of our skulls because it requires either knowing crazy tech things or nitpicky legal things or knowing someone who knows crazy tech or legal things (who we adore, we adore you, believe, we’d kiss you if we could but that’d be weird).

Anyway! We’re just getting started here but there’s stuff to dig into already. Check out the Shopping Guide, which is in the toddler stage and we will watch grow into the most all-inclusive real-deal shopping guide to Philly known to humankind. A selection of shops and stores around the city (and eventually online-only designers and shops, too) that flash the Philly flavor while acknowledging our collective dirty big-box not-so-secret jaunts out for brilliantly branded generic hand soap and the like.

So far we have started up a directory for boutiques, chain stores, makeup, shoes, jewelry, thrift stores, housewares, places for renovating materials and fabric for crafty types. Next week we’ll get it up for the $tore$ around town for Kelly Taylor types.

Aside: All-time favorite KT moment:

Jaime’s here for her interior design expertise. Don’t tell Brian how much she spent. Michele is a super-dedicated thrifter. Felicia’s all over the place and wants to put her superficiality to productive use. Maori has been clocking this type of thing professionally forever. Y’all know Caralyn. Anne’s like our little professor, judging appearances from on high.

We’ll have guests over and House Tours and Block Parties and all that, but we have to get the place together first.

Send tips, events and poorly structured insults to stylephilephilly@gmail.com.

Have a good day and remember I’m a lover, not a hater. And I think I’m falling in love with you. Seriously.

Also: HUGE SHOUTS to Sara Green for designing the logo and Katie Henry of MadebyHank for the bitchin’ embroidery.

tara